Tutors At Home

Ecommerce growth

Looking to launch with credibility and win its first students without a big advertising budget, Tutors At Home turned to ProXcel Digital. Our team built the startup’s growth on the two channels a new brand can own from day one: search and organic social.

About Tutors At Home

Tutors At Home is a startup that connects students and parents with qualified home tutors. For a new name in a trust-driven category, the challenge is not just being seen — parents must believe their child is in safe, capable hands before they ever make an enquiry.

The challenge

As a startup, Tutors At Home started from zero: no search presence, no social following, no reviews flywheel. Parents searching for home tutors found established competitors, and the brand had no content answering the questions parents actually ask. They needed a partner who could build visibility and trust at the same time.

Tutors At Home has commended our marketing capabilities, stating, “They built our presence from nothing — enquiries started coming through search and social.” This praise reinforces our commitment to delivering exceptional results for all our clients.

Services Used:
STRENGTH IN NUMBERS

Business impact

Since partnering with ProXcel Digital, Tutors At Home has established a growing search presence for the tutor-related keywords parents use, supported by organic social content that answers parent concerns, showcases tutors and builds confidence in the brand. Enquiries now arrive through channels the startup owns, not paid placements it rents.

198%

Organic transactions increased

20%

Organic conversion rate improved

160%

Increase new users from organic traffic

Esteemed digital marketing solutions

As part of our partnership, Tutors At Home has a dedicated ProXcel Digital account manager who serves as the primary point of contact, working closely with our SEO and social media team to ensure the strategy evolves as the startup grows into new subjects and areas.

 “ProXcel Digital has become an extension of our founding team. As a startup we needed visibility and trust on a limited budget, and their SEO and social work delivered both.” 

For Tutors At Home, we put together a robust digital strategy that includes:

+40 %

Ecommerce 
growth

236 %

Increase in organic sessions

131 %

Increase in organic contact form submissions

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